the agency 100% dedicated to Food, Drink & Lifestyle
Food & Drink expertise to get a jump on the latest innovations, understand the hottest trends and build impactful communication strategies hand-in-hand with clients. Avid travellers, the Swedes are highly influenced by fashion!
The 100% international agency,
covering Sweden, Norway and Finland
We are experts in local cultures and customs, essential for tailoring our clients’ messages and strategies to markets that are often very different from each other.
The agency that is 100 % ingenious
in its methods and proposals
The agency’s business is being attentive and dreaming up the best possible communication programmes to engage and inspire its clients’ target audiences and make them loyal.
Beyond strategic planning, we run comprehensive monitoring programmes backed by studies – on sectors, behaviours and trends – carried out in-house by our market intelligence experts in order to identify weak signals, influencers, local food practices and communication trends in the food, drink & lifestyle sector.
Attract, generate customer loyalty and promote consumer advocacy
Trade & Shopper Marketing – Drive-to-Store – Digital strategies
Engage your audience and make a good impression
Press Relations – Public Relations – Social Media Listening – Events
Build and enhance product and brand image
Strategic planning - Online and offline campaigns – Brand identity – Content - Health marketing
Nutrition & Health Strategies
Healthy food, product composition and origin and CSR are among the many “health and society” topics of great concern to today’s consumers – and thus to companies and brands. Sopexa includes its nutrition & health specialists in all strategic planning and creative design activities. The department also meets specific requests.
With 20 years of experience in the Swedish food sector, including 12 years devoted to managing projects for wine-industry clients, Patrick has curated a strong network of key local influencers and opinion leaders to conquer the Swedish market.