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  • fr
  • en
  • sv
  • Sweden



    Sopexa Sweden,


    the agency 100% dedicated to Food, Drink & Lifestyle


    Food & Drink expertise to get a jump on the latest innovations, understand the hottest trends and build impactful communication strategies hand-in-hand with clients. Avid travellers, the Swedes are highly influenced by fashion!

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    The 100% international agency,


    covering Sweden, Norway and Finland



    We are experts in local cultures and customs, essential for tailoring our clients’ messages and strategies to markets that are often very different from each other.

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    The agency that is 100 % ingenious


    in its methods and proposals



    The agency’s business is being attentive and dreaming up the best possible communication programmes to engage and inspire its clients’ target audiences and make them loyal.

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    Expertise
    and know-how

    Market Intelligence

    Beyond strategic planning, we run comprehensive monitoring programmes backed by studies – on sectors, behaviours and trends – carried out in-house by our market intelligence experts in order to identify weak signals, influencers, local food practices and communication trends in the food, drink & lifestyle sector.

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    Shopper

    Attract, generate customer loyalty and promote consumer advocacy

    Trade & Shopper Marketing – Drive-to-Store – Digital strategies

    Influence

    Engage your audience and make a good impression

    Press Relations – Public Relations – Social Media Listening – Events

    Branding

    Build and enhance product and brand image

    Strategic planning - Online and offline campaigns – Brand identity – Content - Health marketing

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    Nutrition & Health Strategies

    Healthy food, product composition and origin and CSR are among the many “health and society” topics of great concern to today’s consumers – and thus to companies and brands. Sopexa includes its nutrition & health specialists in all strategic planning and creative design activities. The department also meets specific requests.

    With 20 years of experience in the Swedish food sector, including 12 years devoted to managing projects for wine-industry clients, Patrick has curated a strong network of key local influencers and opinion leaders to conquer the Swedish market.

    Patrick Leysen

    Marketing Manager Sopexa Sweden