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    • #WineTradeMonitor, a survey to anticipate the wine trends of tomorrow

    #WineTradeMonitor, a survey to anticipate the wine trends of tomorrow

    10 February 2020Drink

    Presentation of the results of Sopexa's Wine trade Monitor 2019, an international and prospective survey conducted in seven countries, in partnership with Wine Paris. This study allows us to anticipate the major trends that will emerge over the next two years.

    In 2019, the Wine Trade Monitor focuses on seven markets: Belgium, Mainland China, China-Hong Kong, the United States, Japan, completed by Germany and the United Kingdom.

    A total of 984 professionals (importers, agents, wholesalers, distributors), including 92% of key decision makers (CEOs, Sales Managers, Buyers), responded to our online survey.

    The study focuses on :

    – Referencing: which wines in which countries?
    – The evolution of sales
    – The image of wines according to their origin
    – The dynamism of the categories
    – The winning regions of tomorrow
    – The dynamism of grape varieties

    To know more about the sales conditions of this survey : contact us !

    You can also download the press summary below.