Wine Trade Monitor : An international prospective study dedicated to the wine markets

21 August 2019 •

Sopexa has released the findings of the Wine Trade Monitor 2018, an international and prospective survey dedicated to the wine markets (excluding spirits and wines above 16 °). New this year, sparkling wines are entering the investigation, along with still wines.

Sopexa has adopted a unique approach: canvassing local wine trade professionals, true consumer gatekeepers, harnessing their frontline perception of the wine market in order to understand and anticipate the latest breaking trends.

In 2018, 781 stakeholders, including importers, wholesalers and retailers from 6 major markets – Belgium, Canada, United States, Japan, China and Hong Kong – presented their 2-year forecast on market development and key trends, the highlights of which are presented below :

Content:

– Wine Listings : Which wine & Where
– Future sales trends
– Image & Reputation of wine
– Future trends of packagings formats
– Wine category dynamics
– Region future dynamics
– Grape Variety dynamics
– Methodology

You want to know more about the findings of the Wine Trade Monitor 2018, contact us!