With its tutorial videos that help viewers get some inspiration, learn and take their cooking to the next level, as well as have fun, Food is the 5th most popular category on YouTube, ahead of Gaming and Beauty! A few channels are doing a particularly good job, including FastGoodCuisine in France (over 1 million subscribers), Laura in the Kitchen in the United States (more than 2.8 million subscribers) and Kinoshita Yuka in Japan (over 2.9 million subscribers).