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    • Sopexa Vietnam
    • Operation seduction for french apples and kiwi fruit in Vietnam

    Operation seduction for french apples and kiwi fruit in Vietnam

    #Drive to Store : Vietnamese supermarkets put the limelight on French Apples and Kiwis!

     

    Promoting quality and flavour, over the course of 362 jours, Vietnamese consumers were treated to « Made in France » tastings of apple and kiwi fruits in a number of the country’s supermarkets.

     

    French fruit were also promoted via press and TV communications.

     

    Client: Interfel