#Drive to Store : Vietnamese supermarkets put the limelight on French Apples and Kiwis!
Promoting quality and flavour, over the course of 362 jours, Vietnamese consumers were treated to « Made in France » tastings of apple and kiwi fruits in a number of the country’s supermarkets.
French fruit were also promoted via press and TV communications.
Client: Interfel
90 000
Contacts generated through tastings