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    • Sopexa China
    • Lesieur adopts the digital conventions of the Chinese market

    Lesieur adopts the digital conventions of the Chinese market

    Digital

    #DigitalMarketing: Lesieur positioned itself on the Chinese Internet by developing a new Web communication platform for the brand’s product range.

     

     

    The aim: to familiarise Chinese consumers with the range of products, inform them on the key ingredients and their French origin, and help the condiments become an integral part of the local cuisine.  

     

    Client : Lesieur