European cheeses on a one-of-a-kind “Cheese bike” and “Cheese truck” tour
For 19 days, Brazilians got the chance to discover the rich diversity of European cheeses through a series of tastings held using a “Cheese Truck” and “Cheese bike”. A perfect way to spark their curiosity and tickle their taste buds!
Key figure :
€141,580
Equivalent of advertising generated thanks to the buzz on Facebook and Instagram
