About us

Pierre-Franck is President of the Executive Board of Sopexa. He is also Associate Director of Hopscoth Group. Pierre Franck added to Sopexa's growth as a result o his solid expertise in financial strategies, his “doer” attitude, his capacity to take calculated risks and his taste for human adventures.

Pierre-Franck Moley

President of the Executive Board of Sopexa and Associate Director of Hopscoth Group

Valérie has been Member of the Management Board of the international agency Sopexa since 2016. She's also Deputy General Manager of Hopscotch Group,. She contributes mostly to the strategy and hence the development of Sopexa.

Valérie Bonnement

Member of the Management Board of Sopexa and Chief Executive Officer of Hopscoth

Over the past 20 years, Sylvain has developed a strong expertise in consulting and communication strategies on behalf of brands and collectives, in FMCG, food & drinks and the lifestyle sector. His motto ? "To assemble is a beginning. Staying together is progress. Working together is success "Henri Ford.

Sylvain Rouchy

VP/Head of Sales Sopexa Group and Member of the Management Board of Sopexa

10 years experience in communication & public affairs strategies, Anaïs has gained in depth knowledge of the food and drinks sector and the European institutions. Lobbying actions, corporate PR campaigns as well as public information and educational campaigns are some of the actions that she can conduct for the agencies clients.

Anaïs Maury

VP Corporate Communication & Public Affairs / Chief of Staff and Member of the Management Board of Sopexa

Arnaud uses his 20 years of professional experience, in different sectors, to make Sopexa a long-term agency. In view of his international career (6 years in Beijing, 4 years in Hong Kong, 2 years in New York), he is commited to ensure the reputation and performance of the company internationally.

Arnaud Levron

Group CFO and Member of the Management Board of Sopexa

International marketing & communication strategist with more than 15 years experience both on industry and agency sides in the food & beverages sector. Anne-Sophie contributes to business growth by understanding our clients needs and turning them into exciting and effective multichannel campaigns. Her philosophy: "If you can dream it, you can do it" (Walt Disney)

Anne-Sophie Hottiaux

VP Global Business Development

With 25 years of experience in strategic marketing in the Food & Drink sphere, Olivier manages the entire NAFTA zone. His mission? Very extensive. It involves running the US, Canada, Mexico and Brazil agencies and developing international clients in Latin America (Brazil, Chile, Peru and other countries).

Olivier Moreaux

Managing Director Americas

More than 20 years of experience in consulting agency in Europe and China have developed Catherine's passion for international and a taste for intercultural. Understand the ambitions of Sopexa customers in their export communication, advise them and support teams in the realization of campaigns by promoting ROI: a mission that motivates Catherine every day.

Catherine Etchard

Key Account Manager

A true mobile addict on the hunt for the latest innovations, Augustin is a specialist in digital marketing in China. His job? Studying Chinese behaviours and customs as inspiration to design inventive, creative campaigns for clients and partners. A saying that guides him: “If opportunity doesn’t knock, build a door.” (Milton Berle)

Augustin Missoffe

Managing Director China & Hong Kong

For 9 years, Cecile has been working in international groups on HR development functions. Its business and its ambitions: defining and managing HR policy and projects to contribute to the performance and transformation of the Group, attract talent and support them in fulfilling their career aspirations.

Cécile Joseph

Human Resources Director of Sopexa Group

With his 15 years in digital communication strategies for international groups, Thomas was appointed Global Digital Director of the agency. His mission ? Coordinate Sopexa teams worldwide to ensure successful digital communication campaigns.

Thomas Fournier

Global Digital Director

In charge of market research and analysis, Claire has 16 years of experience in market intelligence project management in the food, pharmaceutical and cosmetics industry. She carries out in-house monitoring programmes in order to identify local influencers, behaviours and trends.

Claire Maurice

Corporate Market Intelligence Manager

Having spent more than 10 years in Germany as an Account Manager. His strength ? His ability to understand local cultures and customs and to transcribe it for his clients. Today, Director of Sopexa Japan, Loic accompanies and advises its customers to better approach the Japanese market by orchestrating campaigns of Influence, Branding and Shopper Marketing

Loïc Brunot

Managing Director Japan and Australia

Director of the Canada agency since 2003, Yanick pours his creativity and passion for the Canadian gastronomic scene into serving his clients. His business? Connecting clients with key players on the market, providing strategy consulting and encouraging creativity and innovation.

Yanick Coutie

Managing Director Canada

Passionate about gastronomy and oenology, and an author of lifestyle columns in the press, Xavière’s twelve years of experience in communication allows her to dream up the right programmes to support her clients in their communication strategies.

Xavière Guerlay

Managing Director France

16 years of experience in Marketing, Business development & innovation. Specialized in agri-food, he worked for leading firms such as Savencia, Hochland, Freudenberg, Krombacher. Master in Business administration at the University of Mannheim, Germany.

Alexander Mannweiler

Managing Director Germany

Matteo has spent his entire career working for communication agencies. He strongly believes int the benefits of offering omnichannel approach to brands, thus proposing a true continuity to the brands experience, and ever more so on social media. His double franco-italian culture translates into a legacy well marked by the love of good food and the attention to food and wine pairings.

Matteo Lefebvre

Managing Director Italy

With 15 years of experience in brand strategy, public relations and communications for lifestyle, food & drink brands, Frédéric is quite simply driven by boldness! “Creativity”, “expertise”, “influence” and “flexibility” are his magic words!

Frédéric Dersigny

Managing Director UK & Ireland

Director of the Dubai-based agency and chosen as a Garde and Jurée de la Guilde Internationale des Fromagers in 2017, Edwina has been working closely with key players in the Middle Eastern food and drink sector for nearly 10 years, often relying on these influencers and opinion leaders for her clients’ communication campaigns.

Edwina Salvatori

BU Managing Director Middle East & India

It is thanks to Hassan that Sopexa made its first contacts in Morocco and created the first African agency able to work in Morocco, Algeria, Cameroon, the Ivory Coast, Nigeria, Senegal and Tunisia. His job? Pinpointing the latest trends in Food, Drink & Lifestyle communication and rising to the challenges his local and international clients face.

Hassan Sefrioui

Business Developper Africa

Over 20 years of experience in communication & marketing strategies, and a lot perseverance, Tania is Director of Sopexa Russia since 2004. Her expertise? Finding creative ideas and solutions to win over Russian consumers, who are curious and open to new experiences in food, lifestyle and tourism.

Tania Korsounskaia

Managing Director Russia

With 20 years of experience in the Swedish food sector, including 12 years devoted to managing projects for wine-industry clients, Patrick has curated a strong network of key local influencers and opinion leaders to conquer the Swedish market.

Patrick Leysen

Managing Director Sweden

Director of Sopexa Poland, Darek brings his clients 20 years of experience and expertise in food marketing, as well as the ability to build excellent long-term relationships with local influencers.

Darek Kusnierz

Managing Director Poland

The Danish market holds no secrets for Peter Esper, who has devoted his career in communication and marketing to the Food & Drink sector. His mission? Advising and guiding the agency’s clients in their communication campaigns, ensuring their investments pay off.

Peter Esper Larsen

Managing Director Danemark